OPTIMALISASI PERAN PENDAMPING PROSES PRODUK HALAL DALAM MENINGKATKAN KESIAPAN SERTIFIKASI HALAL DAN DAYA SAING PRODUK UMKM
Main Article Content
Abstract
Micro, Small, and Medium Enterprises (MSMEs) constitute one of the key sectors contributing to regional economic growth. However, many MSME owners have not yet obtained halal certification due to their limited understanding of the applicable regulations, certification procedures, and inadequate digital literacy in utilizing online certification systems. This issue is also evident among MSMEs in Majalengka Regency, particularly those operating in the food and beverage sector. This community service program aimed to enhance the knowledge and readiness of business actors in fulfilling halal certification requirements through the optimization of the role of halal product process assistants. The program was implemented through several activities, including socialization of halal certification regulations and requirements, digital literacy training on the use of the Halal Information System (SiHalal) application, and direct assistance in preparing and completing the necessary documents for halal certification. The program was conducted over a period of three months and involved 50 MSME participants. The results indicated an improvement in participants' understanding of halal regulations and halal certification procedures, as reflected in the increase in average pretest and posttest scores. In addition, participants demonstrated improved ability to prepare business administrative documents systematically and successfully registered accounts on the SiHalal application as an initial step in the halal certification process. Nevertheless, several challenges related to the use of digital technology were identified, particularly among participants aged over 40 years, highlighting the need for more intensive assistance. Overall, the mentoring activities proved effective in enhancing the readiness of MSME actors to undertake the halal certification process while simultaneously strengthening their capacity to utilize digital technology in supporting more competitive and sustainable business development.
Downloads
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
You are free to:
- Share — copy and redistribute the material in any medium or format
- Adapt — remix, transform, and build upon the material
- The licensor cannot revoke these freedoms as long as you follow the license terms.
Under the following terms:
- Attribution - You must give appropriate credit , provide a link to the license, and indicate if changes were made . You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
- NonCommercial - You may not use the material for commercial purposes .
- No additional restrictions - You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.
References
Aguilika, R., Pratama, A., & Hidayat, S. (2024). Pendampingan sertifikasi halal bagi pelaku UMKM untuk meningkatkan daya saing produk. Jurnal Pengabdian Keris, 8(1), 45–54.
Ariska, R., Fitriani, N., & Hidayat, M. (2023). Pendampingan sertifikasi halal bagi UMKM dalam meningkatkan daya saing produk. Jurnal Pengabdian kepada Masyarakat, 8(2), 112–120.
Azam, M., & Abdullah, M. A. (2020). Global halal industry: Realities and opportunities. International Journal of Islamic Marketing and Branding, 5(1), 47–59.
Badan Penyelenggara Jaminan Produk Halal. (2023). Laporan kinerja penyelenggaraan jaminan produk halal. Jakarta: BPJPH Kementerian Agama Republik Indonesia.
DinarStandard. (2023). State of the Global Islamic Economy Report 2023. Dubai: DinarStandard.
Hassan, R., & Arifin, M. (2022). Halal certification and SMEs competitiveness in Muslim markets. Journal of Islamic Marketing, 13(5), 1123–1139.
Ichsan, M., Sari, L., & Rahmat, A. (2024). Peran pendamping proses produk halal dalam mendukung percepatan sertifikasi halal UMKM. Jurnal Pengabdian Masyarakat Halal, 5(1), 45–53.
Kementerian Koperasi dan Usaha Kecil dan Menengah Republik Indonesia. (2023). Perkembangan data usaha mikro, kecil, dan menengah (UMKM) di Indonesia. Jakarta: Kemenkop UKM.
Khin, S., & Ho, T. C. (2019). Digital technology, digital capability and organizational performance: A mediating role of digital innovation. International Journal of Innovation Science, 11(2), 177–195.
Museliza, V., Rahman, A., & Hidayatullah, M. (2023). Literasi halal dan kesiapan UMKM dalam memperoleh sertifikasi halal. Jurnal Pengabdian kepada Masyarakat, 7(3), 215–223.
Noor, A., & Sriyono. (2024). Digital literacy and MSME digital transformation in developing countries. International Journal of Learning, Education and Research, 23(1), 145–158.
Ramadhanti, N., Prasetyo, A., & Hidayah, S. (2024). Edukasi sertifikasi halal bagi pelaku usaha mikro dalam meningkatkan daya saing produk. Seminar Nasional LPPM Universitas Jenderal Soedirman, 3(1), 214–222.
Rahman, F., & Yusuf, A. (2022). Tantangan implementasi sertifikasi halal pada usaha mikro dan kecil di Indonesia. Jurnal Ekonomi Syariah, 14(1), 77–89.
Salsabila, N., Hidayah, R., & Fadillah, M. (2024). Strategi peningkatan daya saing UMKM melalui sertifikasi halal. Jurnal Pengabdian dan Pemberdayaan Masyarakat, 9(1), 56–64.
Tamyiz, M., Suryanto, D., & Rahmatullah, A. (2025). Digital literacy and MSME competitiveness in the digital economy era. Jurnal Algoritma, 22(1), 31–40.
United Nations Development Programme. (2022). The Sustainable Development Goals Report. New York: United Nations.
Wilson, J. A. J., & Liu, J. (2019). Shaping the halal into a brand? Journal of Islamic Marketing, 10(1), 274–291